At Brand Iron, we’re excited to work with brands that are passionate about innovating our lives and leaving an impact on our communities.
Recently, Newton Running released its newest athletic shoe, the TAPS x Gatlin, to honor families and friends suffering a military loss. Designed in collaboration with The Gatlin Brothers, the musical group behind hits like “All The Gold In California”, and the Tragedy Assistance Program for Survivors (TAPS), a national non-profit organization that provides support for the loved ones of those who have made the ultimate sacrifice for our country, the TAPS x Gatlin’s are an ode to an American way of life and those who have fought for our rights.
The American-themed sneaker will sell at a retail price of $150.00 with $50.00 of every sale going to benefit TAPS. TAPS provides peer-based emotional support, grief and trauma resources, seminars, camps for kids, casework assistance and a 24/7 helpline for those who need help in their grieving.
In marketing, a good product can bring you a profitable return, but a noble cause is worth so much more. Caring for those around us and leaving a positive impact on our communities builds a safer, better world for everyone. Do your part to give back to those that helped you achieve your success.
Uncover your brand’s mission with Brand Iron!