Much like their once-iconic bras, Victoria’s Secret has taken a plunge. What was previously considered the most famous and sought-after lingerie brand in the world, has become increasingly irrelevant. After refusing to change their advertising, embrace multiple...
What is SEM? SEM, or search engine marketing, utilizes paid advertising using keywords to boost visibility for products or services within a browser. Think of the last time you searched for a product or service, did the top few results have AD next to the link?...
Have you ever noticed how there are multiple tech companies with logos and branding that are blue? Think Twitter, Facebook, and LinkedIn and that is just for social media. Then there are companies like Salesforce, PayPal, GE, HP, Boeing, and Samsung who all choose to...
Many of you know Jess Bush as our highly organized and professional project manager. What you don’t know about her is, at least once a week, she makes an Office reference that makes her laugh until she cries. Seriously, once a week… Here are some easy tips to...
For each and every Olympic games, a new logo is designed to brand the event. These logos are seen around the world on TV, in newspapers and in person by billions of people. Tokyo, Japan 2021 The initial logo that was developed for Tokyo was for the year...
Elon Musk is one of the most controversial business and technology gurus today. As the founder and CEO of Tesla, SpaceX, PayPal, The Boring Company, OpenAI, and Neuralink he has extensive experience and success in his endeavors. In 2020, Tesla grew in revenue by $31.5...
